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Your denim lived a life. Let it live again

Every jeans has a story. When yours no longer fits your life, don’t throw it away, trade it in.
Earn $20 and more to help us reach our mission: divert 100,000kg of denim from landfills by 2030.

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11.3M tons of clothing in US landfills annually

Most of it is made to be forgotten.
Ours is made to begin again.
We partnered with Stelapop to transform past-season denim into thoughtful objects. Coasters. Chairs. Trays.

Our goal

Keep 100,000kg of denim out of landfills by 2030.

The Ritual

Pause. Prepare. Transform.

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Pause

Take a moment to reflect.
What stories lived in this fit?

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Prepare

Request your return label.

Pack with care. Send it back.

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Transform

Your worn denim becomes objects worth keeping,
and you receive $20 toward garments.

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What You Can Send

Denim that lived.

We welcome
  • Jeans from any brand
  • Ripped knees, frayed hems
  • Faded pairs that lived well
  • Denim jackets gathering dust
  • That impulse buy from 2019
Skip these
  • Anything unwashed or dirty
  • Non-denim materials
  • Heavy grease or paint stains
  • Wet or mildewed pieces

What we do with it

We don’t dump. We deconstruct.
Your piece is shredded, reformed, and reborn, into objects for daily rituals.
We trackevery kilograms diverted from landfills. 
You track your impact.

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What You Get

$20 for each accepted piece to use toward garments.

JOIN THE RITUAL.

LESS WASTE.
MORE MEANING.

This is a new way to dress — and redress.
Let go of what no longer serves you.

Things People Ask Us

How does the trade-in process work?

After submitting your request through our portal, we’ll send you a prepaid shipping label within 5 business days. Pack up the items you’ve worn and send them to us. When your garments arrive, we’ll carefully assess each one.

How many pieces can I send?

You can send as many garments as you’d like, but only 3 items per shipment.
Each item earns you $20 in coupons. If you have more to share, you're welcome to begin another ritual.

What condition should the garments be in?

Worn is welcome. Torn is still valid.
We accept garments in any condition, as long as they are clean and dry.

Do you only accept Edwin jeans?

We accept all denim apparel from any brand. Transformation doesn’t start with labels - it starts with intention.

What kinds of items are eligible?

Jeans, jackets, shirts, and any kind of denim apparel.If it’s made to be worn, we’ll find a new chapter for it. This isn’t donation. It’s renewal.

How do I receive my coupons?

Within 5 business days of receiving your items, we’ll confirm how many passed the assessment. For each garment ready for its next life, you’ll receive a $20 coupon. Items that can’t continue will be recycled responsibly, they won’t be returned, and no coupon will follow. But nothing is wasted.

Can coupons be used toward new denim?

Yes, you can use them to access upcoming drops and curated bundles. One coupon per order. Each trade-in earns maximum $60 coupon (= 3 garments).

How do I begin?

Click request shipping label to generate your return label, pack your items, and drop them off.
We’ll take care of the rest, and keep you updated throughout the journey.